Development of a measurement instrument for website design utilizing Analytic Hierarchy Process (AHP) multi-attribute decision modeling
Year of publication: |
2015
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Authors: | Cheek, Ron ; Sale, Martha L. ; Schwarz, Colleen |
Published in: |
International journal of e-business research : an official publication of the Information Resources Management Association. - Hershey, Pa. : IGI Global, ISSN 1548-1131, ZDB-ID 2201735-5. - Vol. 11.2015, 3, p. 18-30
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Subject: | Analytic Hierarchy Process (AHP) | Benchmarks | Multi-Attribute Decision Model | QuantitativeSurvey | Website Analysis | Website Design | AHP-Verfahren | AHP approach | Website | Entscheidungstheorie | Decision theory | Multikriterielle Entscheidungsanalyse | Multi-criteria analysis | Entscheidung | Decision |
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