Digital presence in service recovery : the interactive effect of customer salutations and employee photographs in email signatures
Year of publication: |
2022
|
---|---|
Authors: | Walsh, Gianfranco ; Shiu, Edward ; Schaarschmidt, Mario ; Hassan, Louise |
Subject: | apology emails | Digital presence | employee photographs | service failure | service recovery | Beschwerdemanagement | Complaint management | Dienstleistungsqualität | Service quality | Kundenzufriedenheit | Customer satisfaction | E-Mail | E-mail | Kundenservice | Customer service | Beziehungsmarketing | Relationship marketing |
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