Digitalization of customer service in small and medium-sized enterprises : drivers for the development and improvement
Year of publication: |
2024
|
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Authors: | Costa, Ana Carolina Ferreira ; Neto, Fernando Capelo ; Espuny, Maximilian ; Rocha, Aglaé Baptista Torres da ; Oliveira, Otávio José de |
Published in: |
International journal of entrepreneurial behavior & research. - Bingley : Emerald, ISSN 1758-6534, ZDB-ID 1447640-X. - Vol. 30.2024, 2/3, p. 305-341
|
Subject: | Customer service | Digital entrepreneurship | Digital transformation | Digitalization | Small and medium-sized enterprises | SMEs | Digitalisierung | Digitization | KMU | SME | Kundenservice | Electronic Commerce | E-commerce |
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