Do virtual reality experiments replicate projection bias phenomena? : examining the external validity of a virtual supermarket
Year of publication: |
2022
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Authors: | De Magistris, Tiziana ; López-Galán, Belinda ; Ballco, Petjon |
Published in: |
Journal of agricultural economics : JAE. - Oxford : Wiley-Blackwell, ISSN 1477-9552, ZDB-ID 2101961-7. - Vol. 73.2022, 1, p. 20-34
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Subject: | consumers | external validity | projection bias | real supermarket | virtual reality | Lebensmitteleinzelhandel | Food retailing | Virtuelle Realität | Virtual reality | Konsumentenverhalten | Consumer behaviour | Experiment | Systematischer Fehler | Bias |
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