Does availability bias have influence on FMCG investors? : an empirical study on cognitive dissonance, rational behaviour and mental accounting bias

Shantha Gowri B & Vedantam Seetha Ram

Year of publication:	2019
Authors:	Shantha Gowri B. ; Ram, Vedantam Seetha
Published in:	International journal of financial research. - Toronto : Sciedu Press, ISSN 1923-4023, ZDB-ID 2611282-6. - Vol. 10.2019, 4, p. 68-83
Subject:	availability bias \| confirmation bias \| cognitive dissonance \| rational behavior \| mental accounting bias \| FMCG investors \| mediation \| Kognition \| Cognition \| Systematischer Fehler \| Bias \| Verhaltensökonomik \| Behavioral economics \| Anlageverhalten \| Behavioural finance \| Konsumentenverhalten \| Consumer behaviour \| Rationalität \| Rationality \| Prospect Theory \| Prospect theory \| Experiment \| Schätzung \| Estimation

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