Does big data-embedded new product development influence project success?
Yufan Wang, Haili Zhang, and Michael Song
| Year of publication: |
2020
|
|---|---|
| Authors: | Wang, Yufan ; Zhang, Haili ; Song, Michael |
| Published in: |
Research-technology management : RTM. - Abingdon : Routledge, ISSN 1930-0166, ZDB-ID 2082426-9. - Vol. 63.2020, 4, p. 35-42
|
| Subject: | Big data | Big data-embedded new product development process | Data-driven culture | Reward system | Senior management emphasis | Produktentwicklung | New product development | Big Data | Innovationsmanagement | Innovation management | Projektmanagement | Project management | Erfolgsfaktor | Success factor | Innovation | Informationsmanagement | Information management |
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