Does online chatter really matter? : dynamics of user-generated content and stock performance
Seshadri Tirunillai and Gerard J. Tellis
| Year of publication: |
2011
|
|---|---|
| Authors: | Tirunillai, Seshadri ; Tellis, Gerard J. |
| Published in: |
MSI reports : working paper series. - Cambridge, Mass. : [Verlag nicht ermittelbar], ISSN 1545-505X, ZDB-ID 2127174-4. - 2011, 2, p. 83-140
|
| Subject: | Online-Handel | Online retailing | Kundenintegration | Customer integration | Bewertung | Evaluation | Produktqualität | Product quality | Kapitaleinkommen | Capital income | Handelsvolumen der Börse | Trading volume | VAR-Modell | VAR model | 2005-2010 |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009726050