Does prior success influence risk-taking in foreign location decisions? : a prospect theory perspective
Kathrin Schwaiger, Petra Hennrich, Jan Hendrik Fisch
| Year of publication: |
2024
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| Authors: | Schwaiger, Kathrin ; Hennrich, Petra ; Fisch, Jan Hendrik |
| Published in: |
Global strategy journal. - Chichester, UK : Wiley & Sons Ltd, ISSN 2042-5805, ZDB-ID 2614304-5. - Vol. 14.2024, 4, p. 800-842
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| Subject: | location decision | market entry | prior success | prospect theory | risk-taking | Prospect Theory | Prospect theory | Betriebliche Standortwahl | Firm location choice | Risikopräferenz | Risk attitude | Markteintritt | Market entry | Entscheidung unter Risiko | Decision under risk | Internationaler Markteintritt | International market entry | Standortwahl | Location choice | Entscheidung unter Unsicherheit | Decision under uncertainty |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1002/gsj.1513 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015135180