Does reputation lead to student loyalty? : the case of a private higher education institution, a state university, and a local college
Year of publication: |
2023
|
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Authors: | Lacap, Jean Paolo ; Cortez, Jaime V. |
Published in: |
The South East Asian journal of management. - [Jawa Barat] : Management Research Center (MRC), ISSN 2355-6641, ZDB-ID 3071129-0. - Vol. 17.2023, 2, p. 26-49
|
Subject: | Reputation | Student Satisfaction | Student Loyalty | Higher Education | Multigroup Analysis | reputation | student satisfaction | student loyalty | higher education | multigroup analysis | Hochschule | Higher education institution | Studierende | Students | Beziehungsmarketing | Relationship marketing | Kundenzufriedenheit | Customer satisfaction | Dienstleistungsqualität | Service quality |
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