Don't say failed innovation, say failed implementation! : the unsuccessful implementation of early paywalls and chatbots in the Spanish news market
José M. Valero-Pastor, Alicia De Lara-González, José A. García-Avilés, Miguel Carvajal, Félix Arias Robles and Dámaso Mondéjar Aráez
Year of publication: |
2024
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Authors: | Valero-Pastor, José M. ; Lara-González, Alicia de ; García-Avilés, José A. ; Carvajal, Miguel ; Arias Robles, Félix ; Mondéjar Aráez, Dámaso |
Published in: |
Journal of media business studies. - Jönköping : Media Management and Transformation Centre, Jönköping International Business School (JIBS MMT Centre), ISSN 2376-2977, ZDB-ID 2410493-0. - Vol. 21.2024, 2, p. 175-190
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Subject: | experimentation | failed innovations | institutional logics | Media innovation | organisational culture | trial and error | Innovation | Unternehmenskultur | Corporate culture | Spanien | Spain | Innovationsmanagement | Innovation management | Organisatorischer Wandel | Organizational change |
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