Drivers of ethical consumption : insights from a developing country
| Year of publication: |
2023
|
|---|---|
| Authors: | Hasan, Sabeehuddin ; Wooliscroft, Ben ; Ganglmair-Wooliscroft, Alexandra |
| Published in: |
Journal of macromarketing. - Thousand Oaks, Calif. : Sage, ISSN 1552-6534, ZDB-ID 2068181-1. - Vol. 43.2023, 2, p. 175-189
|
| Subject: | environmental concern | ethical consumption | laddering technique | macromarketing | motivations | values | WEIRD consumption | Konsumentenverhalten | Consumer behaviour | Ethik | Ethics | Nachhaltiger Konsum | Sustainable consumption | Umweltbewusstsein | Environmental consciousness | Privater Konsum | Private consumption | Entwicklungsländer | Developing countries | Wirtschaftsethik | Economic ethics |
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