Dual scaling and correspondence analysis of preferences, paired comparisons and ratings
Year of publication: |
2007
|
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Authors: | Torres, Anna ; Greenacre, Michael J. |
Published in: |
Fundamentals of marketing research ; Vol. 6. - Los Angeles, Calif. [u.a.] : SAGE Publ.. - 2007, p. 43-50
|
Subject: | Multivariate Analyse | Multivariate analysis | Präferenztheorie | Theory of preferences | Marketingtheorie | Marketing theory | Theorie | Theory |
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