Dynamic pricing and service customization strategy for IoT-based smart products
Year of publication: |
2024
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Authors: | Xin, Baogui ; Song, Yaping ; Xie, Lei |
Published in: |
Technological forecasting and social change : an international journal. - Amsterdam [u.a.] : Elsevier Science, ISSN 0040-1625, ZDB-ID 2015184-6. - Vol. 199.2024, Art.-No. 123046, p. 1-17
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Subject: | Consumer surplus | IoT technology | Service customization strategy | Smart products | Beziehungsmarketing | Relationship marketing | Konsumentenverhalten | Consumer behaviour | Konsumentenrente | Preismanagement | Pricing strategy | Internet der Dinge | Internet of things |
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