Extent:
XXIV, 735 S.
Ill., graph. Darst.
Series:
Type of publication: Book / Working Paper
Type of publication (narrower categories): Lehrbuch ; Textbook
Language: German
Notes:
Literaturangaben
ISBN: 3-8349-2452-0 ; 978-3-8349-2452-0
Classification: Marketing ; Betriebliche Information und Kommunikation
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10008758312