E commerce as a tool for resource expansion : postal partnerships, data protection legislation and the mitigation of implementation gaps
Marianne Ojo (North-West University, South Africa=
| Year of publication: |
[2016]
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|---|---|
| Authors: | Ojo, Marianne |
| Published in: |
E-retailing challenges and opportunities in the global marketplace. - Hershey, PA, USA : Business Science Reference, ISBN 978-1-4666-9921-2. - 2016, p. 25-48
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| Subject: | Online-Handel | Online retailing | Ressourcenorientierter Ansatz | Resource-based view | Stakeholder | Informationsverbreitung | Information dissemination | Datenschutz | Data protection | Konsumentenpräferenzen | Consumer preferences | Welt | World |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Other identifiers: | 10.4018/978-1-4666-9921-2.ch002 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011506240