E-commerce customer's preference implicit identification
Year of publication: |
2012
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Authors: | Zdziebko, Tomasz |
Published in: |
Folia oeconomica Stetinensia : FOS. - Szczecin : Wydawn. Naukowe Uniw. Szczecińskiego, ISSN 1730-4237, ZDB-ID 2672877-1. - Vol. 11.2012, 1, p. 33-46
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Subject: | Online-Handel | Online retailing | Konsumentenverhalten | Consumer behaviour | Beziehungsmarketing | Relationship marketing | Entscheidungsbaum | Decision tree |
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