Effect of supply reliability in a retail setting with joint marketing and inventory decisions
Shaoxuan Liu; Kut C. So; Fuqiang Zhang
| Year of publication: |
2010
|
|---|---|
| Authors: | Liu, Shaoxuan ; So, Kut C. ; Zhang, Fuqiang |
| Published in: |
Manufacturing & service operations management : M & SOM. - Catonsville, MD : INFORMS, ISSN 1523-4614, ZDB-ID 2021015-2. - Vol. 12.2010, 1, p. 19-32
|
| Subject: | Einzelhandel | Retail trade | Lagerhaltungsmodell | Inventory model | Lagermanagement | Warehouse management | Preismanagement | Pricing strategy | Theorie | Theory | Konsumentenverhalten | Consumer behaviour | Lieferkette | Supply chain |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10003956810