Effects of customer expertise on?spillovers between products and services: An exploratory study on mobile communications
| Year of publication: |
2012
|
|---|---|
| Authors: | Ding, Yi ; Chai, Kai-Hin |
| Published in: |
Managing service quality : MSQ ; an international journal. - Bingley : Emerald, ISSN 0960-4529, ZDB-ID 12163971. - Vol. 22.2012, 1 (20.1.), p. 75-98
|