Effects of the transaction characteristics on the side of dependence in a context of vertical coordination : the case of fresh produce exports from Chile to Europe
Year of publication: |
2013
|
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Authors: | Codron, Jean-Marie ; Aubert, Magali ; Bouhsina, Zouhaïr ; Engler, Alexander ; Pavez, Iciar |
Published in: |
International marketing in rapidly changing environments. - Bingley [u.a.] : Emerald, ISBN 978-1-78190-896-9. - 2013, p. 161-190
|
Subject: | Fruchthandel | Fruit and vegetable trading | Außenhandel | Foreign trade | Marketingkooperation | Marketing cooperation | Transaktionskosten | Transaction costs | Ressourcenabhängigkeits-Ansatz | Resource dependence approach | Chile |
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