Efficient consumer response : (ECR) ; Basisstrategien und Grundtechniken, zentrale Erfolgsfaktoren sowie globaler Implementierungsplan

Andreas von der Heydt

Year of publication:	1998 ; 3., aktualisierte und erw. Aufl.
Authors:	Heydt, Andreas von der
Publisher:	Frankfurt am Main : Lang
Subject:	Westeuropa \| ECR <Management> \| Konsumgüterindustrie \| Konsumgüterhandel \| USA
Description of contents:	Table of Contents [gbv.de]

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