Embedding collaboration through standards – part 1

Purpose – This paper aims to expand the debate around the catalysts required to develop, promote, implement and maintain effective collaborative practice. Design/methodology/approach – A review of the benefits of business collaboration and partnering, with special reference to the world's first national standard, BS 11000, to address collaborative business relationships. Findings – Collaborative working is not simply about cutting cost. It offers an alternative and enhanced capability to build new value propositions beyond the capabilities of an individual organisation. The concept of the supply chain is giving way to the concept of a more holistic value chain, value networks and ecosystems. Amid all the changes, one factor remains constant: relationships are a core ingredient for successful business. Staying competitive requires organisations to look beyond their traditional structures and develop both the skills and the processes to meet today's business challenges. It is impractical to rely on individuals and osmosis to deliver collaborative working behaviours. Collaboration must be embedded in the governance and processes of the organisation and reinforced in every aspect of the business through policy, process and systems. The world's first national standard: BS 11000 (collaborative business relationship management) provides a consistent model around which organisations can build more sustainable relationships. Originality/value – This paper explores the interdependence between operational practices and the behaviours that underpin performance and outcomes.