Emergence in marketing : an institutional and ecosystem framework
Year of publication: |
2023
|
---|---|
Authors: | Vargo, Stephen L. ; Peters, Linda ; Kjellberg, Hans ; Koskela-Huotari, Kaisa ; Nenonen, Suvi ; Polese, Francesco ; Sarno, Debora ; Vaughan, Claudia |
Subject: | Complex adaptive systems | Emergence | Institutionalization | Service ecosystems | Service-dominant logic | Service-Dominant Logic | Schwellenländer | Emerging economies | Dienstleistung | Services | Komplexe Systeme | Complex systems | Institutionenökonomik | Institutional economics | Institutionelle Infrastruktur | Institutional infrastructure |
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