EMPIRICAL ANALYSIS OVER THE EVOLUTION OF THE INNOVATIONAL FIXED COSTS AND ITS RECOGNITION IN THE HUMAN RESOURCES ORIENTATED ENVIRONMENT

Through this research, we wish to demonstrate the bond between theflow of know-how and the growth of the economical potential, translated through thelowering of the fixed costs for the innovation process, this being one of the fewsolutions which offer continuous profits to the share holders as the pressure to attractnew customers and to face the competition forced them to lower their prices. Toachieve the innovative process, a company should counteract the effects of thegrowing fixed costs and only if the revenues overcome the costs, the next step will besetting up production and selling. We will show in our research how this simpletheoretical model will drive us towards a specific regression model, which shall becalled the model of stochastic limit. The regression model will correspond to theeconometrical model, proving that the resulted restrictions are sufficient to determinethe limit, supposed to be specific for each company. We will be able to state that thevariable which affects the fixed costs does not have a direct influence over the sales;sufficiently to identify the parameters of the limit model. Though we cannot evaluatedirectly the fixed costs, we can still identify the determinants of the limit and the salespoint associated to the innovative products.