An empirical comparison of the Adaptive Self-Explicated approach (ASE), Pairwise Comparison-based Preference Measurement (PCPM) and Adaptive Conjoint Analysis (ACA)
| Year of publication: |
2011
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|---|---|
| Authors: | Meißner, Martin ; Decker, Reinhold ; Adam, Nadine |
| Published in: |
Journal of business economics : JBE. - Berlin : Springer, ISSN 0044-2372, ZDB-ID 2010744. - Vol. 81.2011, 4, p. 423-447
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