Enacting hard and soft product offerings in mature industries : moving towards servitisation in Volvo

Björn Remneland Wikhamn; Jan Ljungberg; Alexander Styhre

Year of publication:	2013
Authors:	Remneland Wikhamn, Björn ; Ljungberg, Jan ; Styhre, Alexander
Published in:	International journal of innovation management. - Singapore : World Scientific Publ., ISSN 1363-9196, ZDB-ID 1339582-8. - Vol. 17.2013, 4, p. 1-23
Subject:	Volvo Group <Göteborg> \| Open Innovation \| Open innovation \| Dienstleistungsmanagement \| Service management \| Organisatorischer Wandel \| Organizational change \| Industrie \| Manufacturing industries \| Kfz-Industrie \| Automotive industry \| Schweden \| Sweden

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