Engagement-driven institutionalization in market shaping : synchronizing and stabilizing collective engagement
Year of publication: |
2021
|
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Authors: | Kleinaltenkamp, Michael ; Conduit, Jodie ; Plewa, Carolin ; Karpen, Ingo Oswald ; Jaakkola, Elina |
Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 99.2021, p. 69-78
|
Subject: | Collective engagement | Institutional work | Market shaping | Practice-driven institutionalism | Synchronization | Globalisierung | Globalization | Institutioneller Wandel | Institutional change | Institutionenökonomik | Institutional economics |
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