Enhancing customer base and productivity through e-delivery channels : study of banks in India
Justin Paul; Ruchi Trehan
Year of publication: |
2011
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Authors: | Paul, Justin ; Trehan, Ruchi |
Published in: |
International journal of electronic marketing and retailing : IJEMR. - Olney, Bucks. : Inderscience Enterprises Ltd., ISSN 1741-1025, ZDB-ID 21933686. - Vol. 4.2011, 2/3, p. 151-164
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