Environmental orientation and corporate performance : the mediation mechanism of green supply chain management and moderating effect of competitive intensity
Year of publication: |
2012
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Authors: | Chan, Ricky Y. K. ; He, Hongwei ; Chan, Hing Kai ; Wang, William Yu Chung |
Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 41.2012, 4, p. 621-630
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Subject: | Umweltmanagement | Environmental management | Lieferkette | Supply chain | Unternehmenserfolg | Firm performance | Beziehungsmarketing | Relationship marketing | Wettbewerb | Competition | Multinationales Unternehmen | Transnational corporation | China |
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