Escalation of Commitment in Internationalization Processes : The Role of Bounded Rationality in the Uppsala Model

by Björn Röber

This unique book on international business presents a critical review of the role of bounded rationality in internationalization process (IP) research. Corporate internationalization processes have been a subject of scientific debate for several decades. However, it is questionable whether behavioral research insights are sufficiently acknowledged in this academic discipline. Against this backdrop, the author critically assesses the behavioral assumptions of the Uppsala Model, which is commonly considered to be the pivotal approach in internationalization process research

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Year of publication:	2018
Authors:	Röber, Björn
Publisher:	Cham : Springer
Subject:	Uppsala-Modell \| Multinationales Unternehmen \| Transnational corporation \| Internationaler Markteintritt \| International market entry \| Begrenzte Rationalität \| Bounded rationality \| Theorie der Unternehmung \| Theory of the firm \| Marktzugang \| Unternehmenstheorie
Description of contents:	Description [swbplus.bsz-bw.de]

Extent:	Online-Ressource (XVII, 194 p, online resource)
Series:	MIR Series in International Business SpringerLink / Bücher Springer eBook Collection / Business and Management
Type of publication:	Book / Working Paper
Type of publication (narrower categories):	Hochschulschrift
Language:	English
ISBN:	978-3-319-69102-2 ; 978-3-319-69101-5
Other identifiers:	10.1007/978-3-319-69102-2 [DOI]
Classification:	Unternehmensführung ; Philosophie und Theorie der Betriebswirtschaft
Source:	ECONIS - Online Catalogue of the ZBW

Persistent link: https://www.econbiz.de/10012397717