Ethos, logos, pathos : strategies of persuasion in social/environmental reports
Colin Higgins; Robyn Walker
| Year of publication: |
2012
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| Authors: | Higgins, Colin ; Walker, Robyn |
| Published in: |
Accounting forum : advancing the interdisciplinary and global connection of accounting research. - [Abingdon] : Routledge, Taylor & Francis Group, ISSN 0155-9982, ZDB-ID 2165079-2. - Vol. 36.2012, 3, p. 194-208
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| Subject: | Nachhaltigkeitsbericht | Sustainability reporting | Rhetorik | Rhetoric | Diskurstheorie | Discourse theory | Neuseeland | New Zealand |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009621536