"Even a single package of pastas will help ... " : the effectiveness of the legitimizing paltry contribution technique on altruism
Céline Jacob, Virginie Charles-Sire, and Nicolas Guéguen
| Year of publication: |
2013
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|---|---|
| Authors: | Jacob, Céline ; Charles-Sire, Virginie ; Guéguen, Nicolas |
| Published in: |
Nonprofit and voluntary sector quarterly. - Thousand Oaks, Calif. : Sage, ISSN 0899-7640, ZDB-ID 1056982-0. - Vol. 42.2013, 4, p. 828-836
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| Subject: | charitable donations | fundraising techniques | altruism | paltry contributions | Fundraising | Altruismus | Altruism | Theorie | Theory | Wohltätigkeit | Charity |
| Description of contents: | Description [journals.sagepub.com] |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Notes: | "Expression of concern" enthalten in: Volume 52, Issue 3, June 2023, Seite 838 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009791153