Evolutive multi-attribute decision making with online consumer reviews
Xiaodan Liu, Peijia Ren, Zeshui Xu, Wanyi Xie
| Year of publication: |
2025
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|---|---|
| Authors: | Liu, Xiaodan ; Ren, Peijia ; Xu, Zeshui ; Xie, Wanyi |
| Published in: |
Omega : the international journal of management science. - Oxford [u.a.] : Elsevier, ISSN 1873-5274, ZDB-ID 1491111-5. - Vol. 131.2025, Art.-No. 103225, p. 1-9
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| Subject: | Consumer psychology | Evolution information | Multi-attribute decision making | Online reviews | Konsumentenverhalten | Consumer behaviour | Entscheidung | Decision | Online-Handel | Online retailing | Virales Marketing | Viral marketing | Entscheidungstheorie | Decision theory | Online-Marketing | Internet marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.omega.2024.103225 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015406737