Re-examining and empirically validating the End User Computing Satisfaction models for satisfaction measurement in the internet banking context
Bijith Marakarkandy and Nilay Yajnik
| Year of publication: |
2013
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|---|---|
| Authors: | Marakarkandy, Bijith ; Yajnik, Nilay |
| Published in: |
The international journal of bank marketing : IJBM. - Bingley : Emerald Publishing Limited, ISSN 0265-2323, ZDB-ID 395277-0. - Vol. 31.2013, 6, p. 440-455
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| Subject: | End User Computing Satisfaction (EUCS) | Internet banking | Structural equation modeling (SEM) | India | Banking | Electronic Banking | Electronic banking | Indien | Kundenzufriedenheit | Customer satisfaction | Internet | Strukturgleichungsmodell | Structural equation model | Konsumentenverhalten | Consumer behaviour | Bank |