Examining the role of customer value, customer satisfaction, and perceived switching costs : a model of repurchase intention for business-to-business services
Year of publication: |
1998
|
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Authors: | Liu, Annie H. |
Subject: | Kundenmanagement | Verbraucherzufriedenheit | Kundentreue |
Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
Extent: | 131, [ca. 66] S. : graph. Darst. |
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Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Dissertation u.a. Prüfungsschriften |
Language: | English |
Thesis: | Atlanta, Ga., Univ., Diss., 1998 |
Classification: | Marketing |
Source: |
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