Examining the cultural moderation on the acceptance of mobile commerce
Year of publication: |
2014
|
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Authors: | Hung, Chia-liang ; Chou, Jerome Chih-lung |
Published in: |
International journal of innovation and technology management. - Singapore [u.a.] : World Scientific Publishing, ISSN 0219-8770, ZDB-ID 2225555-2. - Vol. 11.2014, 2, p. 1-19
|
Subject: | Culture | mobile commerce | technology acceptance | international business | cross-cultural management | Mobile Business | Mobile business | Interkulturelles Management | Cross-cultural management | Innovationsakzeptanz | Innovation adoption | Kulturelle Identität | Cultural identity | Mobiltelefon | Mobile phone |
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