Expectations, satisfaction and loyalty in health and fitness clubs
Year of publication: |
2009
|
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Authors: | Pedragosa, Vera ; Correia, Abel |
Published in: |
International journal of sport management and marketing : IJSMM. - Olney, Bucks. : Inderscience Enterprises, ISSN 1475-8962, ZDB-ID 2194292-4. - Vol. 5.2009, 4, p. 450-464
|
Subject: | Fitness-Wirtschaft | Fitness industry | Marketingmanagement | Marketing management | Kundenzufriedenheit | Customer satisfaction |
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