Explaining Consumer Reactions to Corporate Social Responsibility: The Role of Gratitude and Altruistic Values
| Year of publication: |
2013
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| Authors: | Romani, Simona ; Grappi, Silvia ; Bagozzi, Richard P. |
| Published in: |
Journal of business ethics : JOBE. - Dordrecht : Springer, ISSN 0167-4544, ZDB-ID 8680176. - Vol. 114.2013, 2, p. 193-206
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