Explaining the success of NTT DoCoMo's i-mode : the context of value scope management
Year of publication: |
2006
|
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Authors: | Schoder, Detlef ; Madeja, Nils ; Vollmann, Christian |
Published in: |
E-commerce and the digital economy. - Armonk, NY [u.a.] : Sharpe, ISBN 0-7656-1150-3. - 2006, p. 214-225
|
Subject: | Telekommunikationssektor | Telecommunications industry | Mobile Business | Mobile business | Mobiltelefon | Mobile phone | Internet | Geschäftsmodell | Business model | Japan |
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