Explaining the visual attention model in impulsive purchase behavior of tourism industry customers by theme analysis method

Sajad Farokhi, Farshid Namamian, Ali Asghari Sarem and Tohfe Ghobadi Lamuki

Year of publication:	2024
Authors:	Farokhi, Sajad ; Namamian, Farshid ; Sarem, Ali Asghari ; Lamuki, Tohfeh Ghobadi
Subject:	Impulsive purchase \| Purchase behavior \| Theme analysis \| Tourism industry \| Visual attention \| Konsumentenverhalten \| Consumer behaviour \| Tourismuswirtschaft \| Wahrnehmung \| Perception

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