Exploring changes in organizational purchasing behaviors brought about by COVID-19 as a catalyst for new directions in sales research
Leff Bonney, Lisa Beeler, Nawar N. Chaker
| Year of publication: |
2022
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|---|---|
| Authors: | Bonney, Leff ; Beeler, Lisa ; Chaker, Nawar N. |
| Published in: |
Journal of personal selling & sales management : JPSSM. - London : Routledge, Taylor & Francis, ISSN 1557-7813, ZDB-ID 2068748-5. - Vol. 42.2022, 4, p. 339-357
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| Subject: | B2B buyer | buyer-salesperson interactions | buying process | COVID-19 | qualitative | Coronavirus | Lieferantenmanagement | Supplier relationship management | B-to-B-Marketing | Business-to-business marketing | Konsumentenverhalten | Consumer behaviour | Organisatorischer Wandel | Organizational change |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/08853134.2022.2132398 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013484575