Exploring consumer adoption of a high involvement eco-innovation using value-belief-norm theory
Johan Jansson, Agneta Marell and Annika Nordlund
| Year of publication: |
2011
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|---|---|
| Authors: | Jansson, Johan ; Marell, Agneta ; Nordlund, Annika |
| Published in: |
Journal of consumer behaviour : an international research review. - Chichester : Wiley, ISSN 1472-0817, ZDB-ID 2194377-1. - Vol. 10.2011, 1, p. 51-60
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| Subject: | Umweltbewusstsein | Environmental consciousness | Konsumentenverhalten | Consumer behaviour | Soziale Werte | Social values | Umweltschutzinvestition | Environmental investment |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10008908947