Exploring determinants of consumer purchase intention of halal labelled food : marketing from the Islamic perspective
Year of publication: |
2022
|
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Authors: | Gilal, Faheem Gul ; Gopang, Aamir Ali ; Gilal, Rukhsana Gul ; Gilal, Naeem Gul |
Published in: |
International journal of technology, policy and management : IJTPM. - Geneve : Inderscience Enterprises, ISSN 1468-4322, ZDB-ID 2104993-2. - Vol. 22.2022, 4, p. 271-287
|
Subject: | attitude | customers' motivation | extrinsic motivation | intrinsic motivation | perceived behavioural control | purchase intention of halal labelled food | self-determination theory | subjective norms | theory of planned behaviour | Konsumentenverhalten | Consumer behaviour | Motivation | Verbrauchereinstellung | Consumer attitudes | Lebensmittel | Food | Islam | Warenkennzeichnung | Product labelling | Leistungsmotivation | Work motivation | Kaufmotiv | Consumer motivation |
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