Exploring materialism and frugality in determining product end-use consumption behaviors
| Year of publication: |
2018
|
|---|---|
| Authors: | Evers, Uwana ; Gruner, Richard L. ; Sneddon, Joanne ; Lee, Julie A. |
| Published in: |
Psychology & Marketing. - Wiley, ISSN 0742-6046, ZDB-ID 2002068-5. - Vol. 35.2018, 12 (27.09.), p. 948-956
|
| Publisher: |
Wiley |
| Type of publication: | Article |
|---|---|
| Language: | English |
| Other identifiers: | 10.1002/mar.21147 [DOI] |
| Source: | Other ZBW resources |
Persistent link: https://www.econbiz.de/10012083931