Exploring relationship satisfaction between global professional service firms and local clients in emerging markets

Wenyu Dou, Hairong Li, Nan Zhou and Chenting Su

Year of publication:	2010
Authors:	Dou, Wenyu ; Li, Hairong ; Zhou, Nan ; Su, Chenting
Published in:	Journal of international business studies : JIBS ; an official journal of the Academy of International Business. - Basingstoke, Hampshire : Palgrave Macmillan, ISSN 0047-2506, ZDB-ID 410609-X. - Vol. 41.2010, 7, p. 1198-1217
Subject:	Dienstleistungshandel \| Trade in services \| Internationales Marketing \| International marketing \| Prinzipal-Agent-Theorie \| Agency theory \| Werbeplanung \| Advertising planning \| Schwellenländer \| Emerging economies \| China

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