Exploring service failure in a business-to-business context
Xia Zhu and Judy Zolkiewski
| Year of publication: |
2015
|
|---|---|
| Authors: | Zhu, Xia ; Zolkiewski, Judy |
| Published in: |
The journal of services marketing. - Bingley : Emerald Group Publishing Limited, ISSN 0887-6045, ZDB-ID 1027140-5. - Vol. 29.2015, 5, p. 367-379
|
| Subject: | Servitisation | Business-to-business | Domino effect | Service failure | Dienstleistungsqualität | Service quality | Lieferantenmanagement | Supplier relationship management | B-to-B-Marketing | Business-to-business marketing | Beschwerdemanagement | Complaint management | Kundenzufriedenheit | Customer satisfaction | Beziehungsmarketing | Relationship marketing |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011387791