Exploring social media affordances in tourist destination image formation : a study on China's rural tourism destination
Juan Liu, Chaohui Wang, Tingting (Christina) Zhang
| Year of publication: |
2024
|
|---|---|
| Authors: | Liu, Juan ; Wang, Chaohui ; Zhang, Tingting (Christina) |
| Subject: | Conative image | Destination image | Parasocial interaction (PSI) | Social media | Social media affordances (SMAs) | Social presence | Social Web | Social web | Destinationsmanagement | Destination management | China | Urlaubsverhalten | Holiday behaviour | Markenimage | Brand image | Agrotourismus | Rural tourism | Tourismusmarketing | Tourism marketing | Herkunftsbezeichnung | Designation of origin | Tourismusregion | Tourism destination | Online-Marketing | Internet marketing |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.tourman.2023.104843 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014457717