Exploring the effects of virtual annotation background display mode and transparency through a 360-degree panorama approach to online shopping
Weimin Zhai, Zhongzhen Lin, and Biwen Xu
| Year of publication: |
2024
|
|---|---|
| Authors: | Zhai, Weimin ; Lin, Zhongzhen ; Xu, Biwen |
| Published in: |
Asia Pacific journal of marketing and logistics. - [Erscheinungsort nicht ermittelbar] : Proquest, ISSN 1758-4248, ZDB-ID 2037486-0. - Vol. 36.2024, 5, p. 1045-1068
|
| Subject: | 360° panoramas | Background transparency | Display mode | Product information | User experience | Virtual annotation | Online-Handel | Online retailing | Social Web | Social web | Konsumentenverhalten | Consumer behaviour | Virtuelle Realität | Virtual reality | Produktinformation |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/APJML-04-2023-0346 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015210496