Exploring the impact of social axioms on firm reputation : a stakeholder perspective
Year of publication: |
February 2016
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Authors: | West, Bettina ; Hillenbrand, Carola ; Money, Kevin ; Ghobadian, Abby ; Ireland, R. Duane |
Published in: |
British journal of management : BJM. - Oxford : Blackwell Publ., ISSN 1045-3172, ZDB-ID 1055434-8. - Vol. 27.2016, 2, p. 249-270
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Subject: | Firmenimage | Corporate reputation | Stakeholder | Erfolgsfaktor | Success factor |
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