Exploring the influence of digital communication tools on reputation and loyalty : a study of agri-food firms

Emanuela Conti, Linda Gabbianelli, and Tonino Pencarelli

Year of publication:	2024
Authors:	Conti, Emanuela ; Gabbianelli, Linda ; Pencarelli, Tonino
Published in:	Embracing Sustainability Management Through Excellence in Services : Selected papers from the 26th Excellence In Services International Conference, University of West Scotland, Paisley, 2023. - Cham : Springer Nature Switzerland, ISBN 978-3-031-65115-1. - 2024, p. 75-89
Subject:	Agri-Food firms \| Communication \| Digital communication \| Food safety \| SMEs \| KMU \| SME \| Lebensmittelsicherheit \| Digitalisierung \| Digitization \| Agroindustrie \| Agro-industry \| Ernährungsindustrie \| Food industry \| Kommunikation \| Reputation \| Interne Kommunikation \| Internal communication \| Öffentlichkeitsarbeit \| Public relations

Type of publication:	Article
Type of publication (narrower categories):	Aufsatz im Buch ; Book section ; Konferenzbeitrag ; Conference paper
Language:	English
Other identifiers:	10.1007/978-3-031-65115-1_4 [DOI]
Source:	ECONIS - Online Catalogue of the ZBW

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