Exploring the normative influences of social norms on individual environmental behavior

Seong-Yeon Park and Soo Hwa Sohn

Year of publication:	2012
Authors:	Park, Seong-yeon ; Sohn, Soo Hwa
Published in:	Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS. - Abingdon, Oxon : Routledge, Taylor & Francis, ISSN 2163-9159, ZDB-ID 2732597-0. - Vol. 22.2012, 2, p. 183-194
Subject:	social norms \| injunctive norms \| descriptive norms \| personal norms \| environmental behavior \| self-monitoring \| Soziale Norm \| Social norm \| Umweltbewusstsein \| Environmental consciousness \| Verhaltensökonomik \| Behavioral economics \| Soziale Werte \| Social values \| Theorie \| Theory \| Experiment

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